Assignment Sample on Operation Management in Samsung

Executive summary

As an electronic gadget and cell phone company worldwide, the “Samsung Group” is a recognizable organization. Samsung is one of the companies with high capacity to manage “macro and micro factor” for this general report evaluations for Samsung. In macro, Samsung uses a “five-force postal tool” to illustrate how it stresses the equilibrium between five powers around the group. In addition, “the PESTEL System” is a tool to evaluate “Samsung’s six external factors” in order to minimise the risks to businesses “(politics, economics, social, technology, environment, and legal)”.

 Introduction

Samsung is considered one of the world’s leading suppliers of new media and digital reversibility means. As industry rivalry grows, it is clear that both firms rely on their future customers to achieve strategic advantage over competitors. With the “competitive operational management scheme”, Samsung was able to manoeuvre its way into the market. ” Samsung’s management of operations” focuses on the creation of strategies and merchandise to draw the interest of potential customers. One of “Samsung’s” main goals is to balance the efficiency and sustainability of the organization. “Samsung’s operational management” also delivers excellent performance, scalable solutions with regard to its features and uses, resulting in customer loyalty when buying all of its products. ” Critical analysis for Samsung’s operations management”.

Background

Samsung was established in 1969 as the third South Korean firm to flag the Samsung Group or the “Samsung Corporation”. Exports also brought “Samsung fast rise”. Samsung has agreed to go into the TV business. In 1972 he began producing “black and white TV” on local markets. But it may be a global name for Samsung. They looked at the global demand prospects and input problems of consumers and staff. Samsung agreed to change its position. The brand idea was not possible to shift customer expectations with a different brand logo. Samsung agreed to become the official wireless technology sponsor for combining a multinational sporting brand during the “Olympic Games in Seoul in Korea, South, in 1988”. Samsung is technically known as a trademark in the world thanks to the marketing and evidence hardware. Now the brand is known for every nation, especially the members of the “Olympic Games”. Samsung has succeeded in changing the brand concept and now has a successful client. Today, in almost 52 countries, Samsung has 26 global manufacturing plants and over 51 selling branches. It covers eight main “Southeastern Asian, Middle Eastern, Ethiopian, Middle Eastern, China, North America, Europe, and Latin America regions”.

The meaning of operation management for SAMSUNG

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“Operational management” is the administration of corporate processes to maximize an organization’s productivity. The administration of operations focuses on the effective transformation of resources and manpower into products and services.

“Operation management” is the inventory production management and service distribution. The production, construction, production and delivery processes mainly involve the “operational management” phase. Operating administration was handled by all the activities of the Business. As supervisors, they oversee the procurement, packaging, transportation and assessment amount and quality. ” Operational management” relies on goods and facilities. That is the mix of resources and goods for management. “Strategic management” is the blend of decision-making and action guidance that defines employers’ long-term success. For each corporation, management is of the greatest importance and decides the company’s performance. Any business must have a distinct and special effect performance entity after the review. You are aware of the challenges of markets and the current wave of innovation on both domestic and foreign markets. When market success, company trademarks and quality goods become more essential to consumers and commodity prices and products, the core of competitive advantage is product creation and strategic marketing.

Figure: “operation strategy of SAMSUNG”

(source: https://www.slideshare.net)

There are various kinds of Operation manager of the SAMSUNG electronics, such as

  1. The managers manage the Business by supply chain, the channel of marketing and also by sales.
  2. They individually manage the plans, level of stocks or resources and for the selling of inventory through different accounts.
  3. For the use of “financial procurement”, the managers are also responsible.

“Supply chain management of SAMSUNG”

“Supply chain management (SCM)” provides a noticeable strategic edge over opponents and lets a company boost its success on the constantly smooth market. As a result of globalization in the “1990s”, increased industry competition has forced many businesses to take up the “lean Supplier Chain design” in due course, the problems associated with the issues such as supplying reliable goods at the lowest possible cost. Furthermore, many businesses realized that it is essential to improve business administration within the organization and that managing a slim and effective “supply chain management” is a prerequisite for market development. Samsung has the advantage of a powerful network of “supply chains”, initiated with the initiation to increase the stability of the primary suppliers of the Business. As the quickest converter of industry dynamics, “Samsung” watches prospective competitors and purchases those with the capacity for leadership economic competitiveness. “The South Korean giant” underlines the importance of the supply chain management The “Samsung Collaboration Planning Strategy (CPFR)” focuses mostly on the improvement of the supply chain architecture and processes of the firm by fashioning all stakes in its supply chain knowledge.

“Quality management of SAMSUNG”

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Each company is trying to better please its customers with a view to preserving a larger pool of trustworthy consumers in this era of intense marketplace rivalry. This can be accomplished by providing improvements or existing products consistency, leading to an increased degree of satisfaction for consumers. Nowadays, quality is absolute because now the customers are independent on the quality of the products, and companies are more focused than before for maintaining the quality. By change the industry dynamics “compel companies” is trying to adapt the approaches and quality control and help with new production procedures to produce the products and services of excellent quality. In order to assist companies in developing and implementing successful quality control structures, the ISO certification has been established. Samsung completely satisfies this criterion in that it has “dual K-SQ ISO-9001: 2009 and ISO-9000: 2008 certifications”. In order to track the consistency of their products and to measure consumer loyalty, to answer customer questions and concerns and to recognize segments that are essential for change, Samsung performs a “Customer Satisfaction Index (CSI)” annually.

“Inventory management of SAMSUNG”

Stock control is essential for the company, and its efficiency allows the company to surpass or satisfy the demands for commodity supply in such a way as to increase the profitability of its activities. Stock procurement strategies play a direct part in the company’s growth or loss. For a variety of factors, resource control in the company is important. First, inventory control entails warehouse costs and requires lower storage capacity if it is properly handled, which improves the company’s efficiency. Secondly, excess stocks can lead to an excessive increase in the working capital of the company that could be utilized to effectively increase the company’s Business. A successful inventory structure leads to lower costs, such that companies are more flexible in selling their goods. The Only in Case (JIT) method was adopted by most influential companies. Critical examination for “Samsung’s operations management”.

There are 4 Vs in the operation management, such as

  1. Volume

Volume is an important instrument since it demonstrates shoppers’ interest in a good or service. While volume can not be used alone for price determination or sales trends, it provides a basis for demand insight and the next tactics.

  1. Variety

It concerns the range of products to be manufactured and marketed to consumers. Everything is about representation in this V. The selling of a range of goods or products supports organizations, which will lead to the closure of industry if the market for the product(s) finishes up or disappears; it also decreases their reliance on either one or two products.

  1. Variation

It applies to how long the market level varies due to external conditions over time. However, it is impossible to anticipate variance for many variables. For instance, a natural tragedy like the “Covid 19 pandemic” hit the earth and made the world turn around in every aspect of life. Most market processes may not function as individual bodies but as a multitude of variations, which must be handled simultaneously.

  1. Visibility

It applies to the supply chain of an operation combined by a business. Customers ought to know the product lines of the firm. Compared to industrial sectors, service industries have a high profile. Amazon provides monitor and track apps on its site, for example, which allows its consumers to see how certain packages are at all times.

The layout of the organization

Forces and vulnerabilities may be detected by assessing a company’s internal climate. Samsung is able to enhance performance with a range of abilities. Firstly, Samsung has endeavoured to become an industry leader in today’s intensely competitive markets in the production of creative and innovative and customer-friendly goods. This is a great benefit to Samsung, which enables Samsung to grow its market penetration as an eco-leader in the technological sector. “Samsung” also has its assembly and packaging facilities overseas, which reduces the company’s production costs and turns into low priced goods.

Samsung’s corporate structure has some characteristics.

  • Type of product division

The principal trait of Samsung’s corporate structure is its consumer departments. That Department is a grouping of services and activities, such as manufacture, delivery and selling of electronic products, which reflect a market segment.

  • “Corporation centralized hierarchy”

Considering its different products, the organizational structure of Samsung has a “hierarchical model”. The company main offices are the leading example of this “hierarchy, which is an organizational design” to ensure a cohesive and efficient development and operating efficiency of the business activities of the conglomerate.

  • Groups of geographical emphasis

As a small system of its “organizational structure”, “Samsung” employs regional group system and other branches. These regional divisions are basically covered by the commodity class divisions in the organizational chart of the corporation.

Conclusion

In brief, the “mechanical “organizational system of “Samsung Electronics” is static, bureaucratic and large “organizational structures”. Any employee in the Business has set responsibilities and must abide by several laws. The judgement mechanism is often structured and the channel of contact formalized. The top management is planning strategies or dreams in Samsung. The Secretary’s Office takes the lead role in resolving disputes and assisting the Chairman in controlling and directing each association. In addition, the ideology of the organization is also extended to inspire staff. Online content, semiconductors, communications, digital equipment and Lcd screens operated by administrators of business segments were categorized into “Samsung’s Electronics”. The “Audit Committee” controls the overall work of “Samsung Electronics”.

Reference list

Journal

 Chan Kim, S., 2019. Innovation through Inter-organizational Cooperation: How to Manage Organizational Challenges in Cooperation with Partner Companies in Open innovation? A Case Study of Samsung Electronics.

Gardere, J., Sharir, D. and Maman, Y., 2018. Consulting and Executive Coaching on Future Trends: The Need for a Long Term Vision with Apple and Samsung. International Journal of Business and Social Science9(3).

Grayson, B., Rupley, J., Zuraski, G.Z., Quinnell, E., Jiménez, D.A., Nakra, T., Kitchin, P., Hensley, R., Brekelbaum, E., Sinha, V. and Ghiya, A., 2020, May. Evolution of the samsung exynos CPU microarchitecture. In 2020 ACM/IEEE 47th Annual International Symposium on Computer Architecture (ISCA) (pp. 40-51). IEEE.

Haizar, N.F.B.M., Kee, D.M.H., Chong, L.M. and Chong, J.H., 2020. The impact of innovation strategy on organizational success: A study of Samsung. Asia Pacific Journal of Management and Education3(2), pp.93-104.

Muniz, J., 2019. Organizational learning in Asia–issues and challenges. The Learning Organization.

Rumetna, M., Renny, E.E. and Lina, T.N., 2020. Designing an Information System for Inventory Forecasting:(Case Study: Samsung Partner Plaza, Sorong City). International Journal of Advances in Data and Information Systems1(2), pp.80-88.

Sayeed, R., 2018. A comprehensive study on sales operation management of Singer Bangladesh Limited.

Tian, D., Li, H., Xu, L. and Li, Y., 2019, July. Technological Change and its Impacts on Supply Chain Evolution: The Case of Samsung Group. In 2019 16th International Conference on Service Systems and Service Management (ICSSSM) (pp. 1-6). IEEE.

Werner, K., 2021. Brian Berkeley Reflects on His Career at Apple, Samsung, and SID. Information Display37(2), pp.52-57.

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