MK7041 Managing Sustainable Global Value Chains Assignment Sample
Introduction
Revolut suggestions a variety of numerical investment services in a movable app beleaguered on early tech knowledge operators, counting:
- Moving money overseas in 29 exchanges
- Pre-paid withdrawal card that allows currencies mechanism drawings in 120 nations
- A crypto-currency argument letting operators towards change exchanges hooked on Bitcoin, Litecoin, Ethereum, Bitcoin Cash or XRP
- Arches for planning plus exchangeable currency
- Mobile phones plus foreign medicinal protection
With normal books, operators become a free UK present account plus a allowed euro IBAN account. There are not at all dues scheduled exchanging in 24 currencies, active to £5,000 a month plus you can withdraw up to £200 a month from cash machines.
Revolut also suggestions regular contribution strategies with advanced inceptions for not at all subscriptions, in addition to immediate admission towards crypto-currencies, money spinal, portable plus caretaker facility.
Revolut’s facilities are presently individual obtainable in Europe, nevertheless the firm has approaches towards increase curved on North America, Australia, Singapore and Hong Kong quickly.
It remained not a set when it continuing, however Revolut announced in December that it had remained decided an EU investment licence by the European Central Bank. It motionless goals towards obtain a filled UK investment license.
It has previously reached position of a tech “unicorn” – a retro rummage-sale towards define reserved start-ups appreciated by additional than $1bn (£740m).
Background
According to Matricano et al, Revolut is an English financial technology corporation headquartered in London,, England, those proposals investment facilities. This one was originated in 2015 by Nikolay Storonsky and Vlad Yatsenko.
This one deals books containing money conversation, withdrawal cards, simulated cards, Apple pay interest-bearing “vaults”, commission-free stock trading, crypto, commodities, plus other facilities. It is rising rapidly, increasing hooked on new marketplaces such as Japan and increasing operate from 1500 to around 5000. In 2020 it touched effectiveness plus, with a £4.2 billion estimate developed the UK’s greatest valued fintech. In January 2021 it practical for a UK investment certificate.
Origin
According to Leonidou et al, Revolut remained originated on 1 July 2015 through Nikolay Storonsky plus Vlad Yatsenko. The corporation remained initially founded in Level39, a financial technology incubator in Canary Wharf, London.
On 26 April 2018, Revolut proclaimed that it consumed elevated a further $250 million in a backing rotund controlled through Hongkong based DST Worldwide attainment a entire estimate of $1.8 billion plus therefore flattering a Unicorn. DST Worldwide was originated through Yuri Milner, who has remained supported through the Kremlin in his preceding reserves.
In December 2018, Revolut protected a competitor bank license from European Central Bank, simplified through Bank of Lithuania, approving it towards receive payments plus proposal customer credits, nonetheless not towards deliver asset facilities. At the same period, an Electronic Money Organization certificate stood also delivered through Bank of Lithuania.
In March 2019, the company’s chief financial officer Peter Higgins submissive. TechCrunch stated that he consumed leave subsequent claims of obedience intervals; though Revolut deprived of that he consumed left-hand for these details.
In July 2019, Revolut hurled charge free stock interchange in New York Stock Exchange plus NASDAQ, originally for consumers in its Metallic strategy. This remained then complete obtainable towards all operators.
In August 2019, the business proclaimed numerous lettings with knowledge in old-style banking, counting Wolfgang Bardorf, previously decision-making executive at Goldman Sachs plus the worldwide skull of liquidness replicas plus practices at Deutsche Bank, Philip Doyle, before skull of monetary corruption at ClearBank then scam anticipation director at Visa, besides Stefan Wille, formerly older vice-president of investment at N26 then business investment director at Credit Suisse.
In October 2019, the corporations proclaimed a worldwide contract with Visa, succeeding which it would expand into 24 new markets and hire around 3,500 additional staff.
In February 2020, Revolut finished a backing rotund that additional than trebled its worth, appreciating the company at £4.2 billion plus flattering the Joint Kingdom’s greatest valued monetary technology startup. In August 2020, Revolut tossed its monetary app in Japan.
Introduction
The term International Marketings is distinct by means of the exchange of goods and facilities crossways nationwide boundaries to meet the requirement of the purchasers. It include customers analysis in overseas countries and recognizing the objective of market. The International manager faces concentrates and continuous encounters that require trainings and understandings of the overseas environment.
Hence Managing businesses in foreign countries require administrators to deal with a huge variation of cultures and environments alterations. it resultes , international administrators must frequently observer the political environments , legals environments , sociocultural environment, economic environment , and technological environment.
Therefore the Global competition has to force businesses to transformation that how they accomplish at home and abroad countries. The accumulative level of modification, technical improvements, shorter products lifespan cycles, and high speed communication are entirely influences that contribute to these modifications. The new managements methodology focuse on inaugurating new communication systems that features a extraordinary level of employee participation.
The Organisational structure that requirement correspondingly be malleable an adequate amount of transformation with fluctuating market circumstances. Here the Continuing staffs development program and strategy‐control techniques, which are understandable and satisfactory, are consequences from the new methodology. The Management ethics are fluctuating, and administrator’s requirement currently have a visions and be capable to interconnect the visions to everyone in the firms.
Even though the worldwide administrator performs the similar basics functions as the national supervisor, regulate to supplementary variable and environment. Consequently, respective of the basic managements function that may varies when operating are in foreign market. In the direction of developing forecasts , objectives, and strategies for international activities, the managers needs monitor environment very carefully.
Key element include political unpredictability, currency variability, competition from government, compressions from government, patents and characteristic fortification, and concentrated opposition.the marketing environment is actually the peripheral atmosphere of the organisation that affecting completely the internal factor in the interior the organisation which eventually require consideration of the Presentation administration for comprehensive pronouncement manufacture in the extended run as well as diminutive period.
Accotdingly the Marketing environment comprehends the presentation teams in the interior of an organisation and include entirely of external influences of marketing that affects the team’s abilities to improve and conserve successful purchaser relationship with their beleaguered purchaser groups.
Environment of International market
Accordingly the International markets the solicitation of marketing ideologies by industries in single or more one country. It is possible for establishments to conduct business in almost any country around the globe , because of the advances in international marketing.
Thus the international marketing is interchange of possessions and facilities among different nations. The technique of preparation and accomplishing the rates, advancement and dissemination of product and service is the similar in worldwide.Nowdays the companies are not in any restrictions to their countrywide borders, but are open for international markets.
With the accumulative transformation in purchasers’ demand, choice, preference and taste, the financial prudence are increasing and giving technique to supplementary inexpensive presentation. Hence, organisations must respond promptly to the demand of the customer with distinct marketing approaches. The IBE that stands for International Businesss Environment that multi-dimensional comprising the political risks, cultural difference, risk of exchange , lawful and assessment problems.
Hence IBE encompasses the administrative, economic , supervisory, taxs, communal & social, lawful, & technical environment. Here the worldwide business environment is the adjacent in which international companies run the businesses. It bring laterally it with numerous transformations. Consequently, it is compulsory for the individuals at the executive level to exertion on the influences that create the International Business Environment.
sp we can say that the international environment is very vital from the opinional view of some specific categories for businesses and predominantly significant for industries directly contingent on ingresses or disseminates and import competing industries. I,e. recessions in overseas market, or the implementation of protective strategies by the foreign nations, may possibly create complications for industries contingent on distributes.
And the different significance will be a prosperous in the export markets or a moderation of the protective strategies possibly will help the export oriented productions.
It is experiential that main international development has spread effect on national businesses. Of domestic level that the previous economic depression in the international world directed its shockwave waves to a quantity of added countries worldwide when the Oil worth rambles extremely exaggerated quantity of economies, and those rambles augmented the price of construction and the values of definite product.
The extraordinary oil worth consumes controlled to intensification in the request for automobile model that economizes petroleum consumption. Consequently, a virtuous sympathetic of disseminate market permits here the firm to improve a supplementary commercial merchandise assortment and to amalgamate its situation in the national marketplace.
Numerous companies currently plot productions capacities and investments captivating addicted to accounts also the foreign market. Disseminate markets facilitates the accomplishment of optimal measurements utilizations a company might be able to alleviate the effect of national downturn by the means of exporting .
On the other hand, a company which is depending on the export markets to a substantial degree correspondingly faces the influence of confrontational development in foreign market. There are innumerable international environmental force that diminish entrepreneurships looking for internationalisation to their businesses . Particularly factors which is consist of but then again not inadequate to political and legal factor, regular environmental factor, demographic factor, and corporeal and technological factor are the important
So we can say that the Marketing Environmenst is a extensive opportunity which insurances altogether the freestanding factor, force which affect marketing administration’s pronouncements and their association with targeted customer. the Companies needs constantly implement and transformation to the fluctuating environments.
There is many traits that makes the business successful in the international market it is important to learn how to deal with different factors The International marketing environment is a set of manageable and uncontrollable factores or forces thatr do effects the environment of the business worldwide.
The factors that internationally involve sand it can classify into three catagories like managers dealing withinternational markets to design the markets and mix the startagies in accordance to the forces the manager must keep this in mind that the expected impacts to take decisions of international marketing oppurtunities and threats.
The factors that relates the worlds economy the globel picture that effects decisions of international marketings there are the points that includes for the progress of the market are
- Factors that is related to customers
- Factors that includes the political and legal
- Factors of sociological level
- Factors of cultural
- Competations
- Relation of national and international peace
- Ecological , geographical , and climate related factors
- Function of international organisation like UNO world bank WTO
- Marketing facilities and functions and availability of international agengies
As the environment of marketing is developing rapidly as Individuals are at present accepting brand and product that create from other different countries. And this come with a portion of occasions and encounters.All the structures of contemporary advertising smear to international markets.
However, the finishing determination to accept the need of worldwide clientele. Consequently, it receipts place across border.Such as it can be predicted, global marketing suggestion attractive occasions to corporations that are efficacious at it.
On the other hand, it also originates with numerous intimidations and challenge. Beforehand it was contemplate the benefit and challenge of international markets, lease’s discourse an correspondingly significant interrogation.
The International markets that helps creating greater and better chances for occupational extension. Not just it only offers a comprehensive purchaser base, but then again it can correspondingly defend in contradiction of a possible financial depression.
thus Global marketing correspondingly allows the operative consumption of additional construction and assistances constructing relationship with extra businesses internationally. In addition, it also make available employment chances for the congregation country. At this time there are particular reimbursements of international markets
The environment of international marketing followed with political legal sociocultural and technological environmeants.
The political environment can be substitute or obstruct financial growths and direct investment. This environment is always‐fluctuating. As specimens, the political and economic philosophy of a country’s frontrunner might transformation instantaneous.
The permanence of a nation-state’s government, which often recreate on the provision of the individuals, canister be very unpredictable. Numerous inhabitant group with conferred interest can destabilize speculation procedures and occasions. And native governments might view overseas firm untrustworthily.
The legal environment is one of the main points that the government has put a number of law that engages the international trades even though the organisation are likely to be find the law of other law of the countries which the traders must follow and obey as per as the law of h0st countries
The person who manage the orgznisztion muxt monitor the currency infrastructures, increase, attention charges, salaries, and assessment. In measuring the financial situation in distant republics, a commercial necessity pay specific courtesy
The culture differs which can be actual understated, are tremendously significant. An organisation that arrives the international marketplaces on effectively any equal necessity brand knowledge the foreign nation’s nationwide prohibitions and suitable cultural detects a high prominence.
If a specialized miscarries to understs and the cultural method of responsibility business, serious misunderstanding and a comprehensive deficiency of faith might happen.
Similarly, philosophy might influence what workers find motivating, as healthy as in what way they answer back to reward and punishment. For instance, Americans incline to highlight individual development, achievement, and “receiving what you earn” for presentation as the greatest significant instigators. Though, in Asian principles, upholding assembly commonality and encouraging collection needs might be more significant than worthwhile separate accomplishments
The technical environment contains the innovation the robotic to cellular phones that occetionally occurs in all type of the technological the company must contain the innovation the company can expect sell of countries related
The Global competitions has involuntary productions to change the management at home and overseas. The cumulative rate of alteration, technological advance, smaller creation life cycle, and extraordinary‐speed communication are all factor that donate to these change.
The new organisation method emphases on foundation a new communicational scheme that feature a extraordinary level of employees participation. Organisational constructions necessity also be flexible adequate to alteration with altering market condition. Ongoing operate development program and design control measures, which are comprehensible then satisfactory, are consequences from this new method.
Organization value are altering, and manager must now obligate a vision and be able to the communicate the visualization to everybody in the firm.Even though the international managers perform the similar plain function as the domestic manages, they must regulate to extra variable and environment. Consequently, each of the five elementary managements function requirement modification when functioning in a overseas market.
The develop forecast, goal, and plan for international happening, the manager obligation monitor environment very carefully. Key factor include political unpredictability, exchange instabilities, antagonism from government, pressurs from government patent and symbol protection, and penetrating opposition.
Regulatory pose singular challenge if a enterprise engage in international business since of the far‐threw opportunity of operation and the contradictory influence of miscellaneous environment.
Regulatory operation is nevertheless a fundamental function for multinational manager. In numerous countries, bonuse, pensios, holiday, and vacation day are legally mandated and considered by many employee as right. Predominantly influential union exist in countless part of the world, and their demand restrict manager’ freedom to function.
There are also many challenges that comes to managers while working on the environmental essences that are Construction of internationally knowledgeable staff whose member know the commercial and are bendable and open inclined can yield year.
The Multinational organization can no longer be dependent on on objective a few manager with multicultural understanding or a insufficient expert on a individual country to prosper. In short, all employee necessity have certain negligible equal of intercontinental proficiency and be talented to recognise cultural difference that might touch day-to-day business communication and working relationship.
Beyond the obvious job exact qualification, an organisation need to consider the subsequent quality and circumstance when choosing expatriate for position in foreign nation state
A readiness to interconnect, forms relationships with other, and try different thing respectable cross cultural announcement and language skill Suppleness and open mindedness about supplementary culture and the adaptiblity to cope with sress of situation of attribute, abilities to cope stress of new situation , the career situation of personal characteristic , the enthusiasm of foregin assignment and track good record og previous moves weather it is domestic or international
Services
According to Paul, J. and Mas, E., 2020 ,Revolut proposals banking facilities counting GBP plus EUR bank accounts, debit cards, fee-allowed currency exchange, stock trading, cryptocurrency conversation and peer-to-peer expenditures.
Revolut’s mobile apps ropes expenditure plus ATM removals in 120 moneys and distribution in 29 currencies unswervingly after the app. Expenditures at stays experience an extra fee of 0.5% to 2% defensive them in contradiction of conversation degree variations.
It also delivers clienteles admission towards cryptocurrencies such as Bitcoin, Ethereum, Litecoin, Bitcoin Cash, and XRP through swapping with 25 fiat currencies. A payment of 1.5% for purchasing or else marketing smears. Crypto cannot remain putting or else spent, individual rehabilitated spinal towards sanction confidential Revolut.
Controversies
Automatic postponement of accounts
According to Ewah, S. and Osang, J.E., 2018. ,Revolut, in shared with old-style monetary organizations, usages procedures toward identify currency washing deception plus additional illegal action, nonetheless different the break of the banking manufacturing, Revolut’s procedures moreover activates an automatic postponement of books.
Revolut clarifies that “the organization is automatic towards provisionally padlock an explanation plus residence it in a line, pending unique of our obedience managers container appraisal the circumstance”.Revolut appear indifferent in speaking this problematic, consequently the mound of disgruntled consumers is cumulative quickly at the instant.
It is progressively stated that Revolut’s procedures hang a rising amount of books in mistake for weeks or else months at a period since Revolut prepares not must adequate obedience managers towards appraisal the automatic postponements, then that though .
Revolut wages no attention on the large postponed equilibriums, Revolut cylinder receive attention on the coffers in extensive money markets. Consumers whose books are postponed remain congested from communicating Revolut’s normal provision station plus in its place obtain automated replies from a chatbot.
The Daily telegraph stated that Revolut suspended an explanation covering £90,000 for additional than two months plus that additional purchaser toured 500 miles after in France towards Revolut’s London workplaces in an ineffective effort towards recuperate £15,000 in an explanation that Revolut consumed likewise ice-covered deprived of any defense existence assumed.
In a additional case stated through The Times. Revolut postponed plus afterward fastened a commercial account covering €300,000 fitting to Priorité Energie, which “assistances low-income relations in Paris towards insulate their families underneath a administration inventiveness”, preventing the business from disbursing its staff.
Employment performs
According to Agwu, M.E. and Onwuegbuzie, H.N., 2018. , In March 2019, wired presented an disclosure of the business’s service performs plus effort philosophy.
This originates indication of voluntary effort; tall operate income plus staffs existence well-ordered towards effort stays towards encounter performance indicator. A advanced object in December 2019 by Examined renowned that Revolut consumed a advanced score than its aristocracies on Glass door
In June 2020, Wired published a further exposé of Revolut’s discharge of staffs during the COVID-19 pandemic, in which staffs, chiefly in Kraków, were assumed the excellent of existence ended for deficit or else a shared contract to permission the company willingly, in instruction towards decrease the important amount of 62 dismissals proclaimed through Revolut.
The report clarified that “Current plus previous Revolut staffs say staff remained forced into tolerant ends, uniform however the business consumed not at all legal estates toward fire them” plus that workers in Porto remained worried into approving to a pay detriment scheme in instruction towards save their occupations]
Agreeing to Wired, in a message referred to the 495-strong consumer provision squad on relaxed presently after the income disadvantage pattern was announced, skull of support Inna Grynova advised them towards contribute:
Strategies
FAST SIGN-UP
Sounds like an crucial, correct? Trust me, easy registering is certainly not usual nevertheless. I lately constricted up for a bank explanation through pursuit here in the US plus established a home-based loan via BNP Paribas in Belgium.
All procedure acquired myself a entire portion lengthier than the 1 minute compulsory towards sign up towards Revolut.
Revolut sorts registration for an account cool. Consumers don’t essential to visit the website or else succumb procedures – sign-up is completed completely inside the app, which means a new consumer container list as rapidly as they acquire the inkling towards.
The procedure is humble plus container be finished inside 60 seconds (if you type wild) since the corporation has reduced the info customers want towards deliver. We’ve logged the procedure so you can see what we nasty.
SELF-MANAGED CARD SECURITY
Misplaced your postcard? I regular at least unique misplaced folder a year. Nevertheless my Revolut account means I don’t essential towards fright or else concern near vocation client service.
The app allows customs towards promptly block (plus unblock) cards themselves at the flip of a adjustment. You might get a physical standby card inside double existences altogether over the world. Then towards defend physically once buying connected, you can smooth choose for a computer-generated card that variations afterward each usage, so you not ever wage with the similar card number double.
INTERBANK EXCHANGE RATE
Wandering a lot or else employed foreign? You resolve dear this feature.
Revolut permits you towards create numerous folders in the additional than 29 exchanges the bank provisions (you container brand acquisitions in 140) plus pay in the native currency when you’re itinerant or else living foreign (which originates in near for our advisers. You can conversation your bucks into euros, pounds, or else yen at the interbank conversation rate. This incomes no extra luxurious mark-ups.
ALL THE TOURISM FUNDING
Through the Revolut Metal plan, you acquire contact towards a complete set of travel-related structures, such as an external insurance strategy, contact towards a caretaker service, plus you can straight purchase airport lounge permissions in the app (the first one is welcome).
Though we wager that greatest persons barely always usage these structures, they’re quiet decent samples of how Revolut’s annoying towards progress contributions that happen the requirements of a exact target client section.
STOCK EXCHANGE
In mid-2019, Revolut hurled a stock exchange feature thoroughly approaching that of US fintech Robinhood. It allows Revolut Metal followers towards trade Nasdaq plus NYSE stocks deprived of disbursing a command payment or else consuming towards established up a separate exchange account (free workers get three free trades a month).
There is no least quantity for contacts, plus you can path the real-time values in the app though leveraging convinced straightforward exchange features.
SPENDING INSIGHTS
According to Samiee, S. and Chirapanda, S., 2019. The company’s Analytics console assistances operators display their economical. Consumers might understand a collapse of their expenditure behaviors inside the app towards assistance them appreciate wherever their cash energies plus regulate their expenditure behaviors if essential.
The app distributes consumptions into classes such as shop, services, general, health, cafes, cash, insurance, and tourism. You might also usual physically a expenditure budget towards save an judgment on your performance.
EXTRA ALTERATION FOR COMMON EFFECT
Revolut allows you towards contribute your replacement alteration towards a contributions that you overhaul around. When you apply $4.5 on a chocolate, the app will round up towards the adjacent dollar besides contribute those additional cents towards individual of three contributing contributions – Protect the Children, WWF, plus ILGA-Europe.If you’re not abundant of a chocolate drinker, that’s fine. You can too usual up unique then recurrent contributions.
PURCHASE & TRADE CRYPTOCURRENCIES
In addition yet additional valued offering that Revolut usages towards chance their app into a one-stop workshop is crypto currency interchange. The corporation allows customers towards rapidly purchase, trade, expend, or else accept crypto currencies, with Bitcoin, Ether, Litecoin, Ripple, then Bitcoin Cash. Furthermore, you can understand in what way much your procurements are value in US dollars.
The basic, user-friendly arrangement of this feature brands crypto-trading additional available than always. This contribution is not a extra for stages like Coin base wherever consumers must their individual folders plus can accept plus direct crypto – it just brands it likely for customers towards income their initial phases through taking the bank grasp the moneys on their behalf.
It saves belongings humble through interchange structures like auto conversation towards permit consumers towards advantage after value variations.
Conclusions
General, Revolut is a actual sound product, through artistic project by braver colours plus modernized fonts on behalf of the make’s impartial towards reinvent lending, applicable geographies lecturing workers’ essential, rapid presentation hurry, extremely protected, plus offers an outstanding numerical operator knowledge. This was additional maintained through 2 million present users, then $3 billion of contacts each month.
In relationships of embattled user collection, the age variety of the core collection is among 25–34 years, concluded 29 being the biggest age group. The users are frequently numerically ambitious, worldwide persons who remain observing for a creation towards assistance manages their whole monetary survives.
Functionality astute, Revolut has a sturdy essential set of functionalities that are free, plus a number of extra nice-to-haves those procedure parts of their best letters. The functionalities are varied, crossways Onboarding and KYC, Present Account and Topmost Up, FX Interchange, Analytics, Outflows and Transferals, and additional extra facilities.
Hurled in 2015, nevertheless the mainstream of Revolut’s services remained presented in 2018, through numerous successful finished actual small growth cycles beforehand presence unconfined (e.g. Treasury individual acquired 3 months after growth towards successful living).
Concerning Onboarding, Revolut’s well-organized company with Onfido offers users with a rapid nevertheless extremely protected Onboarding and KYC procedure. The entire procedure, which originates through pure commands by every stage, earnings everywhere 15–20’. Conclusions are formerly predictable inside 10’ of conclusion for 90% of the cases. Possible development opinions for the Onboarding procedure and app-screen comprises notification aimed at once endorsement remained conventional, improved difference colour systems, plus addition human provision towards provide aimed at fewer tech-savvy operators.
Conclusion
The Market is dynamic as customer are dynamic. Insufficient market standpoint still, and companies which viewpoint still incline to find their situation in excess of time existence eroded by new idea, fresh way of doing thing or simply technique cycle Through truly annoying to comprehend the purchaser, the improved companies canister possess in trace with their market the vigorous role accomplished by individuals in measuring the nuance and cultural influence will still be vivaciou, even if the skill have transformed.
the Market research can be expensive and expensive, but it formulates not have to be that for the slighter company. Unceremonious method of data assortment, basically by possession close to the important player in whichever frequency, can pay dividend for the smaller corporation. The greatest market examination is ongoing, incessant and open finished.
the accomplishments accompanying with understanding the purchaser’s assessment interconnect and feed concluded into the consequent occasion of the advertising categorization, predominantly in relative to the enlargement of the product.
Market investigation help to recognize and protest way in which the superlative use of product impartiality can be complete within different cultural context, at the same time as notifying managements of purchasers’ contemporary and future need
the activities accompanying with empathetic the purchaser’s values intermingle and feed concluded into the subsequent phase of the marketing progression, predominantly in relative to the improvement of the trademark.
Market investigation assistance to distinguish and protest way in which the paramount convention of merchandise neutrality can be completed within dissimilar cultural context, at the same time as notifying organization of purchasers’ present and upcoming essential there fore it is said that globalisation has necessity to manage the attaintaion of international markets the environmental factors self refines catagories on other areas that considered the obstractes the international marketing so the globel awareness and sensitivity are the best
solution of the challenges faced in international marketing it appears that in the changes that appear the international bussines sin the way of life most of the corporate has become the central focus of the world economy as it linked to the business in internationbal level and the direct investment the world force groths are dependable by the corporate and the investers it be national or international as the ability to deal with dianamicc international environment
References
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Agwu, M.E. and Onwuegbuzie, H.N., 2018. Effects of international marketing environments on entrepreneurship development. Journal of Innovation and Entrepreneurship, 7(1), pp.1-14. Leonidou, L.C., Katsikeas, C.S., Samiee, S. and Aykol, B., 2018. International marketing research: A state-of-the-art review and the way forward. Advances in global marketing, pp.3-33. You Know More About SERVICES:-
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