7ENT1127 Operations Research and Logistics
Part 2 : System dynamics
System dynamic model
The SD method is widely used in sustainability research. Yin, Xu, and Yang (2009) seek to integrate the dynamics of the System (SD) into the Community in order to develop a robust community framework that provides a platform to support urban sustainability policies. Beckerman, Meir, Oman, and Spangenberg (2015) used economic sustainability and the approach to sustainable development, both of which were used to test sustainability programs for their environmental, social, and economic impacts. Collins, Neville, Clara, Olivira, and Pacheco (2019) investigated how the interplay of physical and political systems in forest fire management affected the effectiveness of different distributions of SD models and conducted a study on Portugal. Ansari and Sefi (2019) proposed a systematic model for the analysis of energy consumption and carbon dioxide emissions in the Iranian cement industry. Forrester first used the SD methodology to simulate the transformation of American cities into a book called Urban Dynamics.
Critical discussion
Using SD, he explored some issues related to society. Mavromatte, Betha’s and Panayiotis’s (2019) propose a robust approach to sustainable development (ESD) in the urban system that makes it easier for decision-makers to identify development paths that are in line with ESD principles. Musing, Brent, Amgun, Pretorius and Muller (2019) assessed the feasibility of SD-based technology and analyzed the development of biodiesel in South Africa. Gilmer and Tatar (2019) studied the sustainability of the US highway system and tested three possible policies. Made according to SD method. Research on SD models and social issues today is combined with 3S (RS, GPS, GIS) technology, so that people can develop powerful, visible, innovative and computer-based systems (Sai, 2008). Xu and Coors (2019) developed an integrated system (GISSD system) to assess the sustainability of urban development by integrating the SD method and GIS and 3D imaging. The SD approach is also widely used in business management, strategic planning and strategic planning. O.s.frv. has been recognized and proven in strategic decision-making (Georgiadis, Vlachos and Iakovou, 2005). Kubrat-Ullah (2019) proposed a powerful surveillance mapping in the SD model for the analysis of complex electrical systems in Canada. Ghazvini and Shukur (2019) discussed the use of SD as an effective way to understand the impact of electronic health care components and components on decision making. Faezipour and Ferreir (2019) used the SD method to analyze the social aspects of the health care system and to examine important aspects and relationships related to patient satisfaction. Georgiadis
Approach
In order to make sure that they don’t have any financial crisis, the compnay makes sure that they have proper management practices regarding acquisitions and financing and as well as the management of different kind of assets. They make sure to have to have full use of the resources available to them in a specific manner. They do not try to consume all the funds at one go but rather invest slowly on each decision that they make. They try to try to effectively manage the assets of the company and aims at contributing each of the finances wisely. They are also aware of the future growth so they do not spend all the finances at once and makes the decisions in such a way that they finances available will be able to invest fully on the future growth of the company. Keeping that in mind that in mind they also make sure to meet the needs of the customers as well as the workers of the company. In that way they fulfill each and everyone working with in the company as well as the customers.
Ever since the release, the brand have been focusing on the technology breakthrough and competiting with a lot of different Brands. The brand first started their business by segmenting their business based in the technology that they use for the particular group of the people. The brand has made a position of their own of their own by based on the on the state of the art image which captures and process the technology which works on aesthetic parts of the quality of the photos as well as the function of the electronics. They have a number of competitive advantages in the marketing strategy i.e.1) The technology advancement, whether it is the fast technology or the A.I in all these different kinds of gadgets, till now the compnay has been successful and had gained a lot of popularity in a very short amount of time so that they create mind awareness in their in their targeted areas. 2) The chines parent company: Since the brand have been linked with the Chinese company which have a lot of employees, so in that process, it helps the company to advertise their products as well as they help to distribute their products all over the world. The company tries their best to advertise their products through a lot of different platforms like the social media and through billboards by being colourful and creative.
Finding and results:
- The SD model must be constructed with closed system boundaries, where systems interact with each other (Forrester, 1969). And explain it accurately. Although it is difficult to describe the boundaries of complex social systems, as shown in Figure 2, components or subsystems of these systems can be constructed, and the general model can be divided into five subsystems namely manufacturing subsystems, civil subsystems and city logistics. systems. , Natural environmental subsystems and social subsystems. there will be several key indicators connecting the different subsystems, which will aid in creating the donut chart. To identify the decision: Before making any kind of decision, the brand makes sure that they sort out all the weak points and they make sure that they first identify the problem they need to solve. They also make sure that sure that their decision making t is timely and measurable so that by the end of it they make sure that they achieve their required goals.
- Gather Proper information: once the brand have already set up with their decision, they make sure that they gather the information which is more appropriate to the decision that they made. And examine all the process on where the company has b has succeeded and failed I certain areas. They also make sure before doing anything they seek information from all over and compare different data different electronical companies so that they would produce products which has the most demand in the market place (Ford,2017).
- To identify the alternative: Once they gather all the information and once they know their weakness and strength, they try to identify which solution would be the best in applying their problem. They have proper solution to different weaknesses. They are always equipped with different solutions to a particular problem. (Russell,2018)
- Weighing the alternative: once the company gather all the alternatives, they make sure that they weigh the evidence’ for the alternative or against the alternative They make sure to compare about all the companies on which area they have succeeded in the previous years and years and in which areas they have failed not forgetting their mistake and strength that they have in running the company. (Mason,2019)
- To choose among the alternative: This is also a also a part of the decision making process and in this they make the decision. Once the company had indented all the required information so in this so in this process they make sure on a particular decision make ways to implement all this all those decision in the functioning of a compnay and the take into account all the paths all the paths that should be taken in proper success of the compnay. So this helps this helps the company to prepare themselves on what kind of decision that they have to make and that particular decision have to be sure to implement.
- To take action: Once all the decisions are made, they make sure that they act on the decision being taken. They make sure that the decisions taken are achievable and the company tries it’s best to its best to develop certain kind of projects which is related to the decision taken and Once all the once all the decisions are being executed properly , they make sure to distribute the Tasks to the employees and they act on it.
The company have been in huge profit ever since the launch because they focus more on the customer’s wants and needs rather than their profit. The company have been manufacturing good elecnxmmquality cell phones and headphone which became quiet popular replacing some of the of the best quality brands. They have been gaining a lot of profit since they are linked with the Chinese company and they have a lot of employees which helps in distributing the products worldwide. Till now they haven’t faced nay major loss during the process but they do face disadvantages and problems because it is a new company but they have been trying so hard to catch up with the other companies and till now it has been very successful.
Conclusion:
The company have been trying it’s best to compete with the other brands and companies especially on fulfilling the demands of the customers. They are linked with a Chinese company which helps in popularizing their brand and so far the company have been doing quiet well in producing the best quality electronics. The company aims to open more outlets in different places.
Reference:
Chen, X.P., Yao, X. and Kotha, S., 2019. Entrepreneur passion and preparedness in business plan presentations: a persuasion analysis of venture capitalists’ funding decisions. Academy of Management journal, 52(1), pp.199-214.
Fernández-Guerrero, R., Revuelto-Taboada, L. and Simón-Moya, V., 2019. The business plan as a project: an evaluation of its predictive capability for business success. The Service Industries Journal, 32(15), pp.2399-2420.
Ford, B.R., Bornstein, J.M. and Pruitt, P.T., 2017. The Ernst & Young business plan guide. John Wiley & Sons.
Karlsson, T. and Honig, B., 2019. Judging a business by its cover: An institutional perspective on new ventures and the business plan. Journal of Business Venturing, 24(1), pp.27-45.
Mason, C. and Stark, M., 2019. What do investors look for in a business plan? A comparison of the investment criteria of bankers, venture capitalists and business angels. International small business journal, 22(3), pp.227-248.
McKeever, M., 2016. How to write a business plan. Nolo.
Russell, R., Atchison, M. and Brooks, R., 2018. Business plan competitions in tertiary institutions: encouraging entrepreneurship education. Journal of Higher Education Policy and Management, 30(2), pp.123-138.
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