Group Presentation w Individual Component Assignment Sample
COMPONENT B
Porter’s five force framework
Competitive rivalry
Nando’s has been operating as a South African multinational fast-food chain. In this case, increasing competitive rivalry can be notified from the organizational perspective with the existence of different fast-food chains in the market. These market rivals include Dennis, Texas roadhouse, El Pollo Loco and others (Craft, 2022). It has made the competitive rivalry comparatively high for Nando’s.
Bargaining power of consumers
The existence of intense market competition has been bringing a range of different options for potential consumers to select their preferred products and services. The existence of comparatively low switching costs has been also helping potential consumers to obtain high bargaining power.
Bargaining power of suppliers
A range of different suppliers are usually associated with the fast-food industry throughout the global market. In this regard, potential companies like Nando’s can effectively switch suppliers as an integral part of achieving business flexibility and uninterrupted service provision. This attribute has reduced the bargaining power of suppliers in a comparatively low level.
Threat of substitute
Operating as a fast-food chain, Nando’s has been experiencing the increasing threat of substitutes that can create a potential obstacle to their growth and profitability. For example, the substitute offerings of other respective restaurant can be highlighted in the South African market that is enlarging threat of substitute for Nando’s including Red Rooster, Pollo Campers and others (Apollo, 2022).
Threat of new entrants
The case of potential new entrants desperately requires adequate time and resources as a subsequent pathway to enlarge their brand reputation in the market. In this case, the new entrants might find it extensively time-consuming to emerge with positive influence over the consumer purchasing intention ahead of established market rivals like Nando’s. This attribute has considerably reduced the threat of new entrants for the organization.
References
Apollo, 2022. Nando’s South Africa Details [Online]. Available at: <https://www.apollo.io/companies/Nando-s-South-Africa/559239da7369642948152100> [Accessed 4 February 2022]
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