Assignment Sample on Managing Strategy, Operations and Partnerships
An analysis of the implications of the vision of the organisation
Vision | Atelier Chiang Mai is a clothing brand, which is situated in Thailand. The cited organisation is very much focused on its quality and tries to provide premium products to their customer with the social and economical awareness. The vision of the company is to “be creative and expressive yourself and the company take care of the rest”. | ||
Quality | Evaluation | Description and justification | Implications |
VOLUME | The organisation’s foremost priority is to produce high-quality fashion clothes for the magnificence French brand named Nathalie Fordeyn Paris. The organisation has a high volume in fashionable attires manufacturing. | As it is mentioned that the company is a great manufacturer, so the volume of their operation is the element to how the company organised its business. Volume of output assists the organisation to be on their vision and constantly focuses on more creativity (Cappa et.al. 2021). | The cited business unit has the main objective is to provide creative and expressive garments to their potential customer. For providing this the company manufacturing with environmentally friendly practices and even tries to spread awareness both the way socially as well as economically. |
VARIETY | The organisation has a high variety. As it is mentioned that the company is dealing with premium clothing, it simply signifies that a particular organisation has a wide variety of services and a diverse range of products (Yu et.al. 2021). | The company is offering creative and innovative trends to its customers; this means that the company is highly engaged in creating a wide variety of products. | The best practice that has been followed by the company is to spreading awareness among the customer towards the protection of the environment. Even producing wide varieties the company foremost focus on the wellness of nature. |
VARIATION | Variation in fashionable trends or clothing of the company is moderate. | The organisation has high completion. Even the fashion industry itself contains high competition. In this situation, the organisation must implement some innovative techniques which directly increase standards and control over the cost of production. Variation dimension is all about creativity in existing s products or services (Ivanov et.al. 2020). The slight change in techniques or strategies can assist the company in many ways. | The variation dimension helps the existing employees to learn many interpersonal skills. Changes in management eventually lead the adaptability and learning. However, performance attributes cannot be measurable it is used for the strategic direction. However, the organisation emphasis on expressiveness and creativeness, and if the company adapts any change for bringing variation dimension high it eventually leads the performance attribute. The performance attribute helps the organisation to express its strategy in proper form. |
VISIBILITY | This dimension has high evaluation within the company. | The visibility is all about how customers of the company see the products. It is directly linked with the services and quality of products which have been offered by the organisation to their potential customers. The cited organisation has provided premium quality products to their customers along with it also help the customers to sort their issues. However, it needs highly experienced employees and even the workers must have a set of service skills (Cappa et.al. 2021). Atelier Chiang Mai has highly qualified along with highly effective employees and this eventually affects the customers’ experience. | A set of skills and teamwork is the desirable performance attribute of the company. For maintaining constant visibility company must focus on the nourishing fundamental skills of the employees. Operational practices of the company are to provide adequate training and development of the employees and this ultimately leads to maintaining the particular dimension. |
Activity 2
An evaluation of opportunities and threats posed by megatrends
Megatrend
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Key issues affecting the organisation
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Impact and Implication
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Rise of technology | It is well known that technology is increasing day by day. For every organisation even in every industry technology play a vital role. However, Atelier Chiang Mai must adopt new technology for survival in high competition. But sometimes this megatrend leads to issues for the company. For survival and gain a competitive advantage company needs to adopt technology. And if the organisation is adapting technology they have to provide training to their employees. And this factor sometimes leads to issues. | In common knowledge, technology leads the organisation and assists the company to gain competitive advantages as well as promote high production with standardisation (Silva et.al. 2020). Advancement of technology ultimately becomes a great opportunity for the cited organisation. |
Rapid Urbanisation | Rapid urbanisation took place during the period of industrialisation. It means people who are living in rural areas are move towards urban locations in seek of jobs and employment. There are several positive effects of urbanisation but a coin has two sides, it also has some negative effects and this may lead to issues that affect the growth of the company (Karaman
et.al. 2020). Crime is one of the main negative factors of urbanisation. And this factor somehow affects the growth and productivity of the company. Crime rate indirect slower down the economic growth. Corruption weakens the entire system of production and marketing. And this leads negative image of the company. |
Somewhere, rapid urbanisation is a threat for the company. No doubt it has several benefits but on the other hand it also leads to some negative consequences. The negative consequences decrease the overall productivity and growth of the company. For eliminating this threat the company needs to create policies that include harsh punishments for corruption. |
Resources scarcity | Adequate utilisation of resources is coming under the best operational practices. However, the cited organisation appropriately uses resources. As it is mentioned above that the company is more focused on the protection of the environment by maintaining the quality of products and adequate utilization of resources. The scarcity of resources sometimes becomes an issue for the organisation. Protecting the environment may affect the production and this may raise issues for the company (Thomas, 2020). | The resource scarcity sometimes becomes a threat for the company. But the company uses the criteria for protecting the environment. And this threat flips into great opportunity. If the organisation uses resources in a proper manner then this leads to effective production without wastage of any resources. |
Activity 3
Proposed recommendation and evaluation
Recommendation
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The recommendation that has been given to the company is that it must include diverse variations in its process. Change in working patterns can lead to learning and nourished human resource skills. The company can use cognitive learning theory. Even the organisation must acquire an adequate leadership style that focuses on team building criteria and productiveness among potential employees. Promoting innovative technology also provide great opportunity to the company (Silva et.al. 2020). |
Justification
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· Diverse variations in the procedure can lead the creativity and even drive innovation within the workplace (Ivanov et.al. 2020). This makes the business unit more competitive and even provides elevated profits.
· Several scholars signify that people become more productive and gain new experience when changes take place in an organisation. So, if the company implement slight change in working pattern it can gain productiveness along with commitments and motivation of well and highly qualified people. · Innovative technology ultimately helps in a more flexible working pattern and trains employees with the advancement of knowledge. |
Potential implications | · EMPLOYEES: If the organisation uses advanced technology it eventually leads employee engagement. However, it has a positive impact on employees’ performance.
· GOVERNMENT: It is mentioned above that rapid urbanisation may increase the rate of corruption. This factor negatively affects the relationship between arbitration and the management of the company. · CUSTOMER: The Company is more focused on providing premium quality products by protecting the environment. This element positively affects customers.
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References
Books and Journals
Cappa, F., Oriani, R., Peruffo, E. and McCarthy, I., 2021. Big Data for Creating and Capturing Value in the Digitalized Environment: Unpacking the Effects of Volume, Variety, and Veracity on Firm Performance. Journal of Product Innovation Management, 38(1), pp.49-67.
Ivanov, D., Tang, C.S., Dolgui, A., Battini, D. and Das, A., 2020. Researchers’ perspectives on Industry 4.0: multi-disciplinary analysis and opportunities for operations management. International Journal of Production Research, pp.1-24.
Karaman, O., Sawyer, L., Schmid, C. and Wong, K.P., 2020. Plot by plot: Plotting urbanism as an ordinary process of urbanisation. Antipode, 52(4), pp.1122-1151.
Silva, S.C., Duarte, P. and Sundetova, A., 2020. Multichannel versus omnichannel: a price-segmented comparison from the fashion industry. International Journal of Retail & Distribution Management.
Thomas, K., 2020. Cultures of sustainability in the fashion industry. Fashion Theory, 24(5), pp.715-742.
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