Assignmen Sample on SG7001 Managing Strategy, Operations and Partnerships
Activity 2
1. Evaluation of threats and opportunities posed by megatrends
| Megatrend | Key issues affecting the organisation | Impact and implication |
| Sustainability | One of the greatest challenges for Ghabbour Auto is non-compliance to sustainable environment and usage of plastics | Legal threats have been faced by the company due to the participation to decrease sustainability of the non-artificial environment. Sustainability of the environment is an integral thing. Carbon emissions by the automobile industry should be lowered to reduce the spreading of harmful gases in the atmosphere (Felser and Wynn, 2020). Recycling plastics materials and planting more trees can be a way for the organisation to increase its sustainability. |
| Conventional fuel challenges and conventional network of distribution | The level of environmental pollution has increased which a potential issue is caused by the automobile industry. The use of fossil fuel and non-renewable sources of energy has been the major reason for the creation of greenhouse gases. Carbon emitted from the fuel causing the release of harmful gases like carbon. As a result, the sustainability of the environment is decreased, creating severe diseases in the human body. Virtual services have been offered by the company to its users to increase their sales number. | An organisation should limit the use of fossil fuel which can be beneficial in saving the lives of humans. Electric vehicles can be imposed by Ghabbour Auto to reduce the use of fossil fuels and the emission of harmful gases like carbon. Production of alternative engines can be beneficial for the company to maintain its sustainability in future business and also helps in attracting more customers for profit generation. New ways of distribution network should be selected by Ghabbour Auto which can motivate buyers to purchase more vehicles. As opined by Kretschmar (2021), advertisement on digital platforms can be one of the major ways which encourage buyers towards the brand. |
| Internet of things (IoT) | Law No. 127, Law No. 91/2005 are the potential legislation laws imposed by the government to minimise plastics usage. These laws suggest the potential benefit for the development of organisations and demonstrate to produce fewer plastics. | Currently, development in technology wants the establishment of modern technology in the industry of automobiles for development of the organisation through the technique of IoT and revolution of industry. Usage of plastics is extremely harmful to the environment and also plastic is not a biodegradable thing. Implementation of modern technology can benefit the automobile industry in several ways and prospects of business can be increased more in the future. Ghabbour Auto needs to use more sustainable products for the manufacturing of vehicles to enhance its sustainable business (Ghabbourauto.com, 2021). The reputation of the company gets increased with the help of modern technologies and IoT things. |
Table 1: Evaluation of opportunities and threats posed by megatrends in the automobile industry
(Source: Kalaitzi et al. 2021)
References
Felser, K. and Wynn, M.G., 2020, March. Digitalization and IT Backsourcing: Towards a Transformational Model for the German Automobile Industry. In eKNOW 2020: The Twelfth International Conference on Information, Process, and Knowledge Management (pp. 7-16). IARIA. http://eprints.glos.ac.uk/8261/
Ghabbourauto.com, 2021, About Us, Available from: http://www.ghabbourauto.com/ [Accessed on: 2nd July, 2021]
Kalaitzi, D., Matopoulos, A., Fornasiero, R., Sardesai, S., Barros, A.C., Balech, S. and Muerza, V., 2021. Megatrends and trends shaping supply chain innovation. In Next generation supply chains (pp. 3-34). Springer, Cham. https://library.oapen.org/bitstream/handle/20.500.12657/46112/2021_Book_NextGenerationSupplyChains.pdf?sequence=1#page=18
Kretschmar, D.K.M., A Synoptic View on Organizational Change Theories applied on Current Developments in the Automotive Industry. ACADEMIC JOURNAL, p.24. https://ia-institute.com/wp-content/uploads/2021/02/IAI-Journal_1.2020_final-2.pdf#page=24
Know more about UniqueSubmission’s other writing services:
