BU7002 Management Research Methods Assignment Sample 2023 Title Analysing brand community interactions via social media and implications on sales: A case study of MacDonald’s. Introduction Background of the study A brand community is a specialised globally bound community and is based on a social relationship […]
BU7002 Management Research Methods Assignment Sample 2023 1. Introduction Digital marketing is also known as online marketing and it helps brands to promote their products and connect them to potential customers with the help of the internet and different types of digital communications such as […]
