BSS004-1 Questionnaire Design Assignment Sample

Here’s the best sample of BSS004-1 Questionnaire Design Assignment, written by the expert. 

Introduction

A questionnaire survey has been referred to as the process which mainly contains an array of questions that are being carried out among the employees in order to gain their responses and using it to determine results. There are two types of the questionnaire which includes of close-ended questions along with open-ended questions that helps the researcher in gathering data for the purpose of future study. This study is based upon examining how the questionnaire method helps in gathering data along with analysis for the purpose of making the study successful. Moreover, during the study ways of data collection method will also be identified that makes the study comprehensive in nature. The designing of the questionnaire will also be helpful for the observer in collecting data, moreover, appropriate justification will also be offered for the questions that have been selected.

Questionnaire Survey Method

The questionnaire survey is being used by the observer during their study because it is widely used for research techniques for the purpose of gathering alongside analysing data. Furthermore, the survey process is also being undertaken by the researcher in order to define the aims of the study. Designing a questionnaire survey also benefits the researcher in gathering the responses of the respondents and using them for the purpose of critical evaluation of the study (Brace, 2018). Examining further, crucial information has also been gained which includes there are two types of data which are qualitative as well as quantitative research techniques. Both the data sets are being used for the purpose of gathering information, quantitative data are being gathered from the survey questionnaire format. Whereas, books, articles and news articles are being carried out for the purpose of executing the secondary data information (Park, 2017). This research study is based upon designing a questionnaire survey based upon renovating along with expanding the gym facilities in order to grow the satisfaction rate of the customers. Hence, the undertaken of the survey method benefits the observer in gathering a large amount of information that is being used for the purpose of designing results that increases the competitiveness of the research study.

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Scientific observation is also being carried out with the help of a questionnaire survey method that is used by the observer in comparing and contrasting data sets for the purpose of measuring change. Finally, it has also been noticed that quantitative data techniques are also helpful towards testing new hypothesis along with theories which execute results that increase the chance of success for the research study (Beins, 2017). The questionnaire survey method also makes it easier for the researcher in maintaining the validity and reliability of the study that not only maintains a high form of data consistency. The responses of the respondents are being sent through E-mail and their responses are also been gathered from the same procedure. Undertaking the survey method benefits the observer in maintaining uniformity in their study which increases the capability for the observer in sustaining the desired result for the study. Furthermore, examining the importance of the questionnaire survey important information such as it is being used for the purpose of determining a conclusive manner. In regards to the qualitative data method, the literature review is being taken into consideration, where themes and codes are being designed (Johnston, 2017). Based on the themes and codes thematic analysis is being performed for the purpose of extracting secondary information. All the data are being collected from the customers and managers of the fitness facilities based upon which different sets of results are being generated.

The gym management has taken up the approach of considering the survey questionnaire in regards to determining results through which customer satisfaction along with renovation for gym facilities can be measured and quantified. The questions have been set out keeping in mind the overall expenses that are being carried upon on the renovation of the gym. The questionnaire survey upon the customers of gym institution initially examines about the different demographics of customers that includes of identifying the different age group of people who are willing to take annual subscription of the gym (Holmes, 2018). The identification of the age group helps the organisation in knowing what is the largest age group of people willing to indulge themselves in the gym. Moreover, the willingness of the customers towards attending the gym session was also being identified. The proper justification for the survey questionnaire also benefits the organisation in identifying what should be the facilities that the management of the gym needs to installed in order to draw down the attention of the customers (Eden & Ackermann, 2018). Close-ended questions were being used where responses of the respondents will be gathered. While designing the questions Likert-scale were also being used, the purpose of putting up this question is to understand the satisfaction level of customers based on the facilities that have been installed by the gym management based upon their priorities.

The true justification that has been provided for the purpose of designing questions includes understanding the satisfaction rate of customers along with determining the quality in the services that are being offered by the business venture. In today’s modern time’s customers particularly prefer the fitness center which comprises modern amenities that includes installing fitness tracking software (Denzin, 2017). The installation of the latest technology helps in monitoring the overall health status of the people along with offering them feedback that includes their diet system. Moreover, the fitness center while redesigning the facilities in the gym also needs to consider an important factor that includes site selection and designing along with introducing landscape architecture.

Conclusion

Examining the purpose of the study crucial information has been gathered that includes designing a questionnaire that identifies the satisfaction level of customers based on the redesigning process of the gym facilities. Both qualitative, as well as quantitative data techniques, were also being used in this study in order to extract information that increases the success factor for the study. Essential factors were also being considered for the purpose of redesigning the gym that includes installing advanced fitness software for monitoring the health status of the people. Likert-scale was also being used for the purpose of understanding customer service based on their priority level of the services.

References

Beins, B., 2017. Research method: A tool for life. London: Cambridge University Press.

Brace, I., 2018. Questionnaire design: How to plan, structure and write survey material for effective market research. London: Kogan Page Publishers.

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Denzin, N., 2017. The research act: A theoretical introduction to sociological methods. London: Transaction publishers.

Eden, C. & Ackermann, F., 2018. Theory into practice, practice to theory: Action research in method development. European Journal of Operational Research, 271(3), pp. 1145-1155.

Holmes, J., 2018. A practical psychoanalytic guide to reflexive research: The reverie research method. London: Routledge.

Johnston, M., 2017. Secondary data analysis: A method of which the time has come. Qualitative and quantitative methods in libraries, 3(3), pp. 619-626.

Park, H., 2017. Factor Analysis for Questionnaire Survey Data. London: Sage.

Questionnaire survey

  1. What is your age?
  • 18-25 years
  • 26-33 years
  • 34-41 years
  • 41 and above
  1. What is your gender
  • Male
  • Female
  1. In a week how many days do you visit gym?
  • Once a week
  • 3-4 days a week
  • 5-7 days a week
  • Once a month
  1. Which facilities needs to be installed in the gym?
  • Varieties of gym equipments
  • Renovating the gym infrastructure
  • Improving customer provision
  • Others
  1. Rate the customer service of gym facilities based on their priorities?
Activities Strongly disagree Disagree Neutral Agree Strongly agree
Renovating the gym facilities          
Installing heavy gym types of equipment          
Designing a fitness app          
Regular training and workshops          
Maintainance of the types of equipment          

 

  1. What facilities increase the satisfaction level of customers?
  • Fitness equipment spaces
  • Fitness tracking software
  • Fitness testing
  • Others
  1. What basic criteria need to be considered in order to renovate the fitness center?
  • Site selection and design
  • Installing emergency services
  • Site amenities
  • Landscape architecture
  1. Through which training methods do you aim towards building your fitness?
  • Cardio machines
  • Resistance machines
  • Free weights
  • Cross-fit

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